As the school year comes to a close, another batch of college graduates will join the workforce and begin the aspiration to have a home. Thus starts the cycle of an independent adult’s life.

Today, the options for home ownership are many; the locations well-calculated for convenient travel to the workplace; and the costs have been designed to suit various financial capabilities. In short, there is a house for most anyone who aspires to own one.

The more likely place to look for this kind of variety is at Camella, a subsidiary of Vista Land, the biggest home builder in the country. Camella is known for making well-planned and themed communities affordable to the newest group of home buyers, as well as to those who are about ready to scout for their second homes. A long experience in property development (37 years) has made this reputation for Camella, which now claims to be the “most preferred brand” in the home building industry.

You will begin to understand Camella’s stronghold in the middle class market if you go out of town often. In 56 cities and municipalities around the country, you will see at least one Camella community along a main highway. Its biggest number of communities is built in Cavite, the province at the southern shoulder of Metro Manila. There are 85 Camella communities in seven towns of Cavite. One of the more recent is Camella Bucandala in Imus, a 20-minute drive from posh and bustling Alabang and 40 minutes from Makati. (Imus, 18 kilometers from Manila, is the banking center of Cavite, and the site of industrial estates.)

Camella Bucandala in Imus, is a popular gated community of Asian-themed houses, which was opened in 2008. Its popularity was pushed by its leisure and recreational amenities like a clubhouse, jogging trails, basketball courts, and landscaped gardens. In December 2011, Camella announced that it is expanding the Bucandala community. The model homes in the expansion are Rina, Marga, and Reana, which all hint of styles from Mediterranean inspirations cleverly blended with the Asian theme.

“Earth-brown details, stucco white walls, and lush garden greens create a gentle hacienda-style setting that is classic, yet modern, energized yet relaxing. It will make every day at home feel like a special occasion,” said Engineer Ric Pallesco, head of Operations for Camella, Greater Manila Area.

New home buyers will most likely be surprised that they can actually afford to take the step to homeownership with the affordable packages of Camella Bucandala. A house-and-lot package starts at P5,687 a month, with flexible downpayment terms and long-term financing schemes. Prices of house-and-lot packages range from P870,000 to P1.4 million.

“It’s just like renting a condo,” said Mr. Pallesco. “Buying a home is, for most of us, the most important investment we will ever make. It is one of life’s greatest achievements and reflects a family’s desired lifestyle and aspirations, appreciation of quality, and desire to choose wisely. Camella understands this aspiration, and designs its financing packages to allow more people to buy a home.”

Camella also understands the importance of a new community’s location. It has to be near city centers, schools, medical facilities, recreation facilities, and work places. The location of Camella Bucandala is ideal – being in Imus, it is within close proximity to establishments that support business and industry, like banks and government offices. The community is also near well-known leisure centers like the Alabang Town Center in Muntinlupa, Robinsons Place Imus, Lotus Mall, and FRC Mall.

There are 51 pre-schools, elementary and high schools located in Imus while the Cavite State University-College of Business and Entrepreneurship, the Emmanuel Christian College, and Informatics Computer Institute (Robinsons Place Imus) are all close by; while De La Salle University Medical Center, JP Rizal Hospital, and AsiaMedic are a only a few minutes away.

There are many questions in the mind of a homebuyer, and the most important is the one on a developer’s reputation for building quality structures and for delivering on its promises. With the 37-year track record of Camella, the 250,000 homes built by Vista Land, and the 56 cities and towns that have seen Camella communities thrive – that question was answered years before you step into the showroom.




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