Miyerkules, Marso 14, 2012

SMDC‘s share price climbed 1.3% to 7.31 highest gain since March 5

SM Development Corp. (SMDC) a builder of residential towers, climbed 1.3 percent to 7.31 pesos, the sharpest gain since March 5. 

Its parent SM Investments Corp. (SM) said the property company will start five new projects this year. SM Investments increased 3 percent to 659 pesos, the highest close since Feb. 10.


Lunes, Marso 12, 2012

Success secrets of Henry ‘Big Boy‘ Sy Jr.

Source: The Philippine Star: BULL MARKET, BULL SHEET By Wilson Lee Flores

http://smdevelopment.com/smdc/uploads/image/News_/bigboy.bmpThe secret of joy in work is contained in one word — excellence. To know how to do something well is to enjoy it.  —Pearl S. Buck

Recently at the birthday dinner of Ever Bilena founder Dioceldo “Deo” Sy at the sea garden of Sofitel Hotel, I was seated beside SM Development Corporation vice chairman Henry “Big Boy” Sy Jr. His father, Henry Sy Sr., is chairman of SMDC. We congratulated him on his firm being the biggest among the Philippines’ top condominium developers last year, according to Colliers, followed by the Zobel clan’s Ayala Land and Andrew Tan’s Megaworld.

When I asked him for his 2012 sales forecast compared to last year, Henry Jr. replied: “Our SMDC sales last year were P26.5 billion, and we are bullish about the Philippine economy and the real estate industry. This year we’re targeting P40 billion sales.” Wow!

What are the success secrets of the third child and eldest son of Henry Sy? Born-again Christian Big Boy said, “There’s only one true secret to success: God. It’s all the blessings of God. We have to be prayerful and follow His teachings.”

What about business strategies in a highly competitive realty industry? Sy thought for a few seconds and explained, “Our father, Henry Sy Sr., taught us the importance of hard work, honesty, taking care of good quality and doing one’s best. When we develop condominiums, we think as if we’ll live in those homes ourselves, so they have to be nice, convenient and of good quality. We study well and try to fulfill the market needs so we build good condos with prime locations at affordable terms and prices, like monthly amortizations of P20,000 per month.”

Big Boy pointed out another dimension of the Philippine condominium boom, saying, “Last year’ 2011, we at SMDC developed 12,000 condominium units. I believe that we’re doing a social service. We want to help enrich our homebuyers with their good investments. Apart from having a good home in strategic areas of the metropolis, we are encouraging more people in Philippine society to own properties and homes, therefore helping them have a personal stake in the growing economy. This is one way to help strengthen social stability and to boost a larger affluent middle-class so essential to a strong democracy.”

Biyernes, Marso 9, 2012

Prime Village Developed By AboitizLand

AboitizLand, Inc., leading Cebu’s real estate boom, is gearing up to unveil another premier residential community before the end of the first quarter of 2012, a low-density, upscale village offering the luxury lifestyle in an accessible location.

AboitizLand’s Marketing Manager Leorelei Ylaya announced recently that the design concepts are fast shaping up for another landmark community set amidst landscaped canyons, parks and hectares of green spaces.

“This community has ‘prime’ and ‘privilege’ in its name and concept,” Ylaya said, adding that the village takes after top-class AboitizLand projects like North Town Homes and Pristina North.  It is nestled in the hills of Bacayan, Cebu City and Tawason and Casili in Mandaue City, a short drive from the central business district.

The new project is a diamond investment designed to quickly escalate in value.

Residential lots ranging from 400 – 1000 square meters in size will be offered at the 59.25-hectare village.  Ylaya said the project is “becoming interesting for those who value the pleasures of space and are used to living with privileges.”

The village accommodates only 665 residences at an average of only 13 homes per hectare.

The homes at this new village have the advantage of the rolling terrain and unrestrained views. About half of the residences will be perched on gently sloping landscapes enveloped by the fresh breezes of the hills around the development.

New and better amenities like a linear park running the spine of the entire development are a key feature of the community.  A commercial area at the village’s main entrance ensures the convenience of vecinos (Spanish for neighbors; AboitizLand’s term for its clients, homeowners).

Aside from its linear park, the village will have expansive parks at its northern and southern sides, a picnic area, gazebos, swimming pool and multi-purpose court with bleachers, among a host of top-of-the-line amenities.

Ylaya described the project as ‘another nurturing and assuring community that is sure to be a lasting legacy for Cebu’s privileged families.’

AboitizLand, Inc. holds the distinction of creating high-value and enduring communities.  It prides itself in its 100% delivery of all committed projects in its 18-year history.

www. prime village developed.com

Huwebes, Marso 8, 2012

Avida Towers Cebu sold out in just 18 months

Cebu proves to be a robust real estate market for Avida, as shown by buyers’ response to Avida Towers Cebu.
Launched only in June 2010, units have been selling at a brisk pace—and now, in less than two years, all of 1,045 units of Avida Towers Cebu are now sold out.
"More than anything, we see the sellout of Avida Towers Cebu as a testament to the trust and confidence of Cebuanos in the Ayala brand. Ayala Land is an established developer in Cebu and with Avida being part of the Ayala Group, Cebuanos rightly believe that owning an Avida Towers Cebu unit is a sound investment. Beyond the brand strength, we also see that the location, features and amenities offered by Avida Towers Cebu were well appreciated by our buyers. We are glad that our commitment to creating quality homes at affordable prices, which translated to Avida Towers Cebu has been received well and appreciated by the discerning Cebuano market who is keen on getting their money’s worth for every purchase," said Apollo Tanco, project strategic management head of Avida Land for VISMIN.
Strategically located in Cebu’s most vibrant business and lifestyle hub that is Cebu I.T. Park, Avida Towers Cebu is designed and built with an integrated "Home, Office and Play Lifestyle" concept. It’s the perfect dream home for families that wish to have a complete quality living experience amidst the excitement of urban, cosmopolitan Cebu—while also enjoying features and amenities for recreation and relaxation, combined with the privacy of one’s exclusive abode.
Following the standard for all Avida condominium developments, Avida Towers Cebu has the "5 Must Haves" that create the ideal quality living experience for its residents. All units are fitted with large windows that allow fresh air to circulate freely and let in maximum natural illumination. This is good for the occupants’ health, and also creates a light and optimistic atmosphere inside the unit. Both towers also have fewer units per floor to prevent crowding and ensure privacy. The towers’ amenities are designed for practicality and for minimal maintenance cost—something that will greatly benefit homeowners in the long-run. There is also emergency power available inside each unit—not just in the common areas—so that the residents’ living convenience and security are ensured even during brownouts.
Finally, all these features and amenities are availed of through easy and flexible payment terms. All these five condo must-haves add up to an ideal living experience that only Avida provides.
According to Tanco, the sellout of Avida Towers Cebu is also an indication of the growing sophistication of Cebu’s real estate market.
"Buyers in Cebu now have a deeper understanding and appreciation for investing in condominium development in a central, urban area. Condo living has become a viable option as it allows residents to have easy access to places that matter. In addition, they see the affordability, quality and practicality of such investments as a source of benefit in the long term," he said. Given the overwhelming positive response from Cebuanos, Avida discloses that the company is exploring more developments in the city.
Tanco also pointed out that the Cebu market is a perfect fit for Avida, as it is comprised of the "the practical rich," which she explains as those who see Avida’s thrust of providing "affordable" as something that would result in the best return and value for money in the long run.
Avida Towers Cebu is a joint venture project of Avida and Asian I Office Properties. After its launch in June 2010, it nearly sold out the 518 units of the first tower in a mere three months. This prompted the early launch of the 527-unit second tower in October of the same year.
The two towers have more than a thousand units with prices ranging from P1.7 million to P4.2 million. Studio, one-bedroom and two-bedroom units were offered with monthly amortization starting at P13, 600.
Avida Land Corp. is the affordable property developer of Ayala Land, Inc. True to its brand promise of providing quality homes at affordable prices for the successful Filipino middle class, in the past 21 years, Avida Land has successfully developed 40 house and lot, and condominium projects in 18 different locations around the Philippines. Asian I Office Properties (AIO) is a subsidiary of Cebu Property Ventures and Development Corporation, which owns and manages Asiatown I.T. Park.
Building on the heritage of superb quality from the country’s biggest and most trusted developer that is Ayala Land, Avida Towers Cebu, which is envisioned to be the best in its class, will be managed and maintained by Ayala Property Management Corp.

Linggo, Marso 4, 2012

Traders Urge Foreign Airline To Reconsider Suspending Cebu-Doha Operations

CEBU CITY, Cebu — The Cebu Chamber of Commerce and Industry (CCCI) is appealing to the manage-ment of Qatar Airways seeking for a reversal of the latter’s decision to suspend its Cebu-Doha route effective this April.

“We are indeed struck by this news as Qatar Airways since 2003, has made exemplary contributions in bridging and building up business, investment and tourism of Cebu to the various destinations around the world more particularly in Europe and the Middle East,” read CCCI’s position letter signed by its president Samuel Chioson.

According to the CCCI, “Qatar Airways made a commitment during its inaugural Doha-Cebu QR638 flight that landed in Cebu City on December 11, 2003 after a brief stopover in Singapore, to extend services to the Philippines with the new thrice-weekly service to Cebu being its 48th destination.”

This means that a number of passengers not only Filipinos working in the Gulf States have been able to take advantage of the only direct flight from the region to Cebu.

The Chamber believes suspending Qatar Airways flights to Cebu would have adverse effect to the economy of Central Visayas in particular, and the Philippines in general.

Earlier, the Hotel and Restaurants Associations in Cebu (HRRAC), the Cebu Tourism Association, the Philippine Retailers in Cebu, the Philippine Association of Real Estate Brokers in Cebu, and the different sectoral organizations, who are members of CCCI, recognized the “tremendous” participation of Qatar Airways in transforming Cebu as the business and tourism hub in the country and in the Asia-Pacific region.

“The HRRAC for one is in Melbourne, Australia securing more markets for Cebu. The Department of Tourism envisions to gather over four million foreign tourist arrivals this year. The major operators in this industry are already up in arms closing contracts to Cebu’s advantage,” Chioson said in a follow-up interview.
Chioson said while Cebu’s business community understands the factors triggering Qatar Airways’ decision to suspend flights to Cebu, still, “we are appealing to the airline to reconsider its decision since Cebu is in dire need of its services as a direct link to Europe and the Middle East.”

In an earlier advisory sent to its partners and clients, the airline said it will stop servicing the Cebu-Doha route because of rising fuel cost and high operating expenditure. The airline said passengers with flights after March 26 will be provided with alternative flights like the Manila-Doha route flying twice-weekly

Primary Homes tops off La Guardia Flats 2

PRIMARY Homes, Inc., Cebu’s premier real estate developer, known for constantly providing reliable real estate services has once again demonstrated outstanding timely delivery of projects with the topping off of its La Guardia Flats 2 last March 2, 2011.

La Guardia Flats 2 is Primary Homes, Inc.’s response to the high demand of economic residential projects in Cebu evidenced by the positive sales of its La Guardia Flats I project. La Guardia Flats 2 is a 14-storey economic residential condominium located at the heart of Cebu’s BPO zone, Asiatown IT Park. With the strategic location of La Guardia Flats 2, it aims to cater to the real estate needs of yuppies and BPO executives. Strategically located in the flourishing BPO zone of Cebu, La Guardia Flats 2 positions itself as a premier real estate venture that will surely yield great return on investments.

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La Guardia Flats 2 boasts of a one of kind viewing roof deck with swimming pool which one can enjoy along with other amenities including lobby and reception area, indoor parking area, two elevator units, a commercial area for convenience shop, laundry services and internet café, CCTV system, and other great facilities of the condominium.
La Guardia Flats 2 is definitely a worthwhile investment only from Cebu’s most reliable real estate developer, Primary Homes, Inc., a trusted name in the real estate industry due to speedy delivery of projects.
Ground breaking ceremonies and construction of La Guardia Flats 2 took place last April 2011 and units are expected to be completed by the end of 2012. With the positive economic outlook of the BPO industry of Cebu, La Guardia Flats 2 presents itself as an excellent investment choice.

To know what to expect from La Guardia Flats 2, one may visit its showroom located at its SM office. The La Guardia Flats II showroom features a representation of the 22 sq. m. studio unit of the condominium.
For more inquiries, one may visit the official website of Primary Homes, Inc.,           


www.primaryhomes.com

Miyerkules, Pebrero 29, 2012

Baseline Residence February Updates

The promising project which boasts the prime of its location, is up with its completion rate at 12.48% as of February per reports of its Senior Project Manager. Baseline Residence, still managed to maintain a zero-accident rate.